How to Decode a Property Advertisement

A coastal Queensland property, recently listed for almost $900,000, offered ‘a rare opportunity’ with ‘endless possibilities’. ‘The property holds very strong bones and really is the perfect blank canvas’, according to the advertisement.

Translation: Perhaps it’s liveable, perhaps not. Maybe the owners made it part of the way through renovations before running out of money. Whatever the case, this property probably needs some love, that is work, before anyone would want to live in it.

This article reminds us that Realestate agents are first and foremost sales people. They are paid to paint a rosy picture which puts the property in the most favourable light to get the sale. It pays to ask questions and ensure that you follow understand the property you are looking at and if there is something you don’t understand or are unsure about get advice from an expert.